Customer relations are important. Companies have risen and fallen based on their ability to communicate well with customers. Inferior products have succeeded because they were easy to use, and had great customer support behind them. Companies have fallen by having poor customer relations. Computer and tech industries are famous for poor customer relations, and some companies have managed to stand out by having better than average customer relations. This stands true for all lines of commerce, and it’s part of the reason why phone answering services are offered by outside companies. While outsourcing can be a problem it can also be a savior. By allowing you to efficiently dedicate resources to aspects of customer service it makes it easier for you to afford to provide a good customer experience.
A phone answering service will never replace good product and timely delivery, it will however help elevate you above the competition, and stop you from accidentally self sabotaging. When you make a list of priorities for business, a good phone answering service is not at the top, but it should be a good distance from the bottom as well. In general your first priority should be the customer’s satisfaction, you want them to leave happy and feeling like they got a good value for their money. This includes many different aspects of doing business, you want to have a good product or service you can deliver for a profit, and you want the customer to have an easy time getting what you’re selling. That means cost, delivery, and customer service are all working in the consumer’s interests. By making customers happy you can get real business, and repeat steady business.
Phone answering services are a small but important way to keep costs down (profit margins are important) and deliver a better experience to your consumer. If you’re curious why it matters so much it’s because the other options are to pass receptionist duties off to someone else in the company, that usually means the most junior person, even if they’re not very good on the phone and with customers, or hiring someone new and paying an extra full salary to get them to answer the phones. If you’re lucky your company is getting so many calls in for business that you can justify such a hire, but for a smaller company you might only want new business calling a phone answering service and return customers might have your business cell phone or office phone. That would mean that you’re taking even fewer calls to a phone answering service, while you still need the service to manage calls and not have them clogging up your personal line, or any other employee the limited number of calls reduces the need for a dedicated employee and instead makes it better to have a professional phone answering service.
A phone answering service can help you maintain a good customer experience, the greater ease a customer has in making contact with you the more likely they will try again. Whether it means having someone courteous and polite answer the phone during regular business hours, or if it means giving people calling in someone to reach during off hours. Rite Response understands what you need and expect from a phone answering service. They can be found online at http://www.riteresponse.com/index.html or reached via telephone at 713-868-7500.
